MORIS design at the Franchise Day Prague 2015 conference
Radomír Klofáč is currently giving a presentation at the Franchise Day Prague 2015 conference on the topic of "Don't underestimate the influence of purchasing decisions at the point of sale!"
Up to 76% of customers decide whether and what to buy at the point of sale. This is a figure that no retailer can underestimate. Let your stores (including franchise stores) flourish thanks to how they look, how they present themselves, and how you present your goods to your customers at the point of sale.
Radomír Klofáč uses several examples to show what influences sales and what tips and tricks will help increase sales and improve brand penetration. See how MORIS design carried out and continues to carry out the rebranding of the large national franchise chain of TETA drugstores.
