Pilulka - Prague, Holešovice

Cosmetics & Health2022

About the project

The fresh design of the Pilulka pharmacy features bright colors, playful pictograms, and plenty of greenery. The interior combines a cozy atmosphere enhanced by wood and plants with a futuristic aesthetic that matches the brand's progressiveness and identity. With its soft colors and organic elements, it focuses on the well-being of its customers while shopping. This transforms an ordinary pharmacy into a calm and attractive place to shop.

All this is complemented by solid wooden furniture. The bench also features an atypical backrest upholstered in fabric in the corporate colors. The dominant feature of the space is a solitary totem for customers and a green wall behind the counters, discreetly muted by a plexiglass partition. A striking element of the concept is the illuminated smiley face in the shop window, which reinforces communication with the outside world and highlights the pharmacy's location. At the same time, it has become a distinguishing feature of Pilulka pharmacies.

We also adapted the amount of equipment to the smaller space. The interior of the store is not cluttered, which does not interfere with the brand's intention to give customers a calming impression. On the contrary, the pharmacy has an airy and minimalist feel.

Take your project to the next level

At MORIS design, we combine architecture, design & build, and fit-out with our own production and modern technologies – from concept to finished space.

Want to know more?

Adam Klofáč 📞 +420 723 387 546

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