About the project
We created an interactive solution demonstrating communication with the car directly in T-Mobile stores. The clean design and symbolically stylized rendering does not interfere with or disrupt the visibility of other products in the store. At the same time, it is always easily identifiable from any part of the store. A simple backlit line with a dominant steering wheel element and a connector for product placement is complemented by light activation effects that make the POS unmissable and invite customers to try it out.
The tablet, based on a car dashboard, evokes the product's inclusion among the latest support technologies in the automotive industry. You can try out all the product's features on it, as well as on the adjacent smartphone. The combined presentation with 3D glasses targets a customer group that loves new technological trends and interactive solutions that make their everyday lives easier and more enjoyable. The interactive table is double-sided, and the packaged Smart Car product itself, including the SIM card, is available on hooks under the tabletop.
The Smart Car product uses its own SIM card with data transfer. It constantly monitors the vehicle itself, which the owner connects to the system with a small module. This means you always have information on your mobile phone about vehicle faults, reports on its movement, whether it is being towed away, whether it has a flat tire, or whether someone is trying to break into it.
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At MORIS design, we combine architecture, design & build, and fit-out with our own production and modern technologies – from concept to finished space.
Want to know more?
Adam Klofáč 📞 +420 723 387 546