Tchibo

POS & POP2016

About the project

The aim of this project was to develop a permanent display stand to promote sales of Tchibo coffee and two other brands, Jihlavanka and Davidoff. The stand is primarily intended for modern stores, but we will also utilize its potential with key partners in the traditional market. The primary goal of this project is to increase the visibility of all three brands, along with increasing sales of key parts of the portfolio. Part of the assignment was to design a stand that would present all three brands in a simple way. We chose a wooden body for the production. The side communication, which carries the visuals of all three brands, is made of a PET pocket with a printed visual. The upper part is made of laser-cut plexiglass, attached to the stand with Velcro.

Take your project to the next level

At MORIS design, we combine architecture, design & build, and fit-out with our own production and modern technologies – from concept to finished space.

Want to know more?

Adam Klofáč 📞 +420 723 387 546

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